9am EST yesterday morning began the launch of Loic Le Meur’s SeesmicLook, a radically innovative and intuitive app that curates Twitter content and introduces it to the mainstream population – aka those who don’t have a Twitter account, don’t know what Twitter is, or don’t really find the appeal in microblogging.
If you’re unfamiliar with @loic and his marvels, Seesmic has created a number of platforms that help people share information regardless of where they are: via desktop, web-based, mobile, and recently e-mail, SMS and chat. These platforms have been downloaded 3.5 million times since the company’s launch in 2007. And because one of Seesmic’s largest goals is to create a streamlined experience for Twitter users, devoted tweeters are, well, their main users.
So what about the “normal” people? (As Loic put it.)
Normal, defined as in those whose daily lives don’t revolve around Twitter: people who don’t even know what a hashtag is (it’s this: #) or what the heck a RSS feed does (it let’s you read different stuff in one place); people like my mom, Loic’s mom, your mom, maybe even you. People who are not social media Power Users.
So again, what about those Joes and Janes on the street, whose largest social media interest is collecting one billion dollars on Mafia Wars or getting a 25K Blitz on Bejeweled? If Twitter is raising millions of dollars for Haiti, recommending the best places in town, providing comedic relief and endless links to valuable information, shouldn’t they be privy to that?
And that’s exactly what Loic thought. Yes! Joe, Jane and the Normals should be privy to all that is deliciously streaming on Twitter. But how?
If you’re unfamiliar with @loic and his marvels, Seesmic has created a number of platforms that help people share information regardless of where they are: via desktop, web-based, mobile, and recently e-mail, SMS and chat. These platforms have been downloaded 3.5 million times since the company’s launch in 2007. And because one of Seesmic’s largest goals is to create a streamlined experience for Twitter users, devoted tweeters are, well, their main users.
So what about the “normal” people? (As Loic put it.)
Normal, defined as in those whose daily lives don’t revolve around Twitter: people who don’t even know what a hashtag is (it’s this: #) or what the heck a RSS feed does (it let’s you read different stuff in one place); people like my mom, Loic’s mom, your mom, maybe even you. People who are not social media Power Users.
So again, what about those Joes and Janes on the street, whose largest social media interest is collecting one billion dollars on Mafia Wars or getting a 25K Blitz on Bejeweled? If Twitter is raising millions of dollars for Haiti, recommending the best places in town, providing comedic relief and endless links to valuable information, shouldn’t they be privy to that?
And that’s exactly what Loic thought. Yes! Joe, Jane and the Normals should be privy to all that is deliciously streaming on Twitter. But how?
1 Comment
RSS Feed